The state of today’s association is unprecedented. As an association leader, you are facing formidable forces that your predecessors never could have imagined. You are charged with carrying out the traditions of your organization while at the same time pioneering for it in the digital age. The challenge is daunting.

There are only two ways to respond to a challenge: Fearfully, or fearlessly. What makes the difference? Information. Knowledge. Experience. Relationships.

That’s what digitalNow 2016 is here for – to put you in touch with the research, the thought leaders, and the experts who can take you from fear… to fearless.

A steep and swiftly climbing digital curve that threatens to leave you behind. Shifts in demographics that place new demands for adoption on associations. Low cost innovations that are in the hands every one of your members. Ad hoc organizations that seem to rise out of nowhere, attempting to advocate, educate, and connect in ways you once dreamed of. If these are the fears that now keep you awake at night, you are not alone.

So how do you service members today knowing we need to build a organization for a quickly emerging tomorrow? And how do you support innovation? Where do you invest?

These questions and more will be the focus of collaborative conversations at digitalNow.