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12 Time-Tested Tips for Membership Recruitment, Engagement, and Retention

by Scott Oser | Sep 1, 2015 | Implementing Multi-Channel Campaigns, Improving Member Retention, Increasing Membership, Member Engagement

There’s no silver bullet for accelerating your associations membership development efforts. Rather, a range of efforts varying in purpose, timing, format, and style will combine to raise your membership performance. Here are 12 ideas to add to your repertoire....

Yes! You Can Use Your Members to Your Advantage!

by Scott Oser | Apr 16, 2015 | Improving Member Retention, Increasing Membership, Maximizing ROI

I have been giving a lot of thought lately to recruitment, retention and general marketing techniques that are proved to work over long periods of time but may be getting left out of our current tactical marketing plans because they are simply not shiny and new. My...
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