At the end of the year, you’re scrambling to capture any dollars leftover in customers’ ad budgets and seal the deal on 2014. But no matter how badly you feel
Read more →I am guessing that many association publishers have already produced their 2014 media kit as in my experience, most advertising prospects start their future year ad planning in early September.
Read more →During my almost 20-year career, I have been fortunate to work for — and with — both for-profit and association publications. Throughout this time, I have often heard that it
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The Challenge: CREATE REVENUES BY SELLING ADVERTISING The Client: Tax Credit Advisor Background: Tax Credit Advisor is a niche publication that focuses on the affordable housing and tax credit industries.
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