For many associations 2020 was a year of incredible innovation and creation as we have been forced to change in so many ways. Now that 2020 is over and many of those initial challenges are behind us it is time to focus on 2021 and what that might look like from a membership perspective. Here...
Read more →Over the last few weeks I have closely watched a number of organizations announce how successful they have been in quickly changing their communications and transitioning their meetings from in-person to virtual. I realize that quick changes are often infrequent in the association space and therefore I do offer praise to any organization that...
Read more →Your membership can’t grow if you don’t nail the onboarding process. Here are six strategies to make members feel welcomed. Research has shown, time and time again, that member-based organizations with high retention rates often excel at growing their member numbers as well. After all, if you were to lose a large percentage of your current members,...
Read more →Learn about The Tech Effect, the hidden threat that’s making it harder to grow membership. Hear the story of one membership manager’s challenges, and ultimate triumph—a story that’s inspired thousands to grow their memberships faster than ever. Get five proven strategies to address The Tech Effect and attract new members right away. Host: Wild Apricot...
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