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You’ve Got an Audience: Now, What are You Doing With It?

You’ve Got an Audience: Now, What are You Doing With It?

by Scott Oser | Apr 11, 2013 | Growing Revenue, Implementing Multi-Channel Campaigns, Maximizing ROI, slideshow

As an association publisher, you are responsible for so much more than just a bunch of pieces of paper or web pages with words on them. In fact, you are sitting on an awareness builder, an example of your organization’s knowledge and expertise, a membership...
Pre-Flight Check for Association Sales Teams

Pre-Flight Check for Association Sales Teams

by Scott Oser | Apr 11, 2013 | Growing Revenue, Implementing Multi-Channel Campaigns, Selling Out Advertising Inventory, slideshow

Here are seven fundamentals to address before you make another advertising sales call. Before you pick up the phone or sit down to send another email to an advertising or sponsorship prospect, here are seven fundamental things you need to do first. Know everything you...
Multi-Channel Marketing Strategies

Multi-Channel Marketing Strategies

by Scott Oser | Apr 10, 2013 | Implementing Multi-Channel Campaigns, Maximizing ROI

Scott Oser Associates has the expertise to develop a customized and effective solution created to meet your marketing, membership and/or sales needs. Produced in combination or in a series, you will reach out to your audience(s) with multi-channel marketing program(s)...
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