by Scott Oser | Aug 13, 2013 | Implementing Multi-Channel Campaigns, Increasing Membership, Maximizing ROI
The tactic of using members to promote your association is nothing new. But have you ever considered using members to promote the value of your association’s publications? Here are five ways to use members, or even readers, to promote the value of your publications,...
by Scott Oser | Apr 11, 2013 | Growing Revenue, Implementing Multi-Channel Campaigns, Maximizing ROI, slideshow
As an association publisher, you are responsible for so much more than just a bunch of pieces of paper or web pages with words on them. In fact, you are sitting on an awareness builder, an example of your organization’s knowledge and expertise, a membership...
