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Read more →At the end of the year, you’re scrambling to capture any dollars leftover in customers’ ad budgets and seal the deal on 2014. But no matter how badly you feel
Read more →During my almost 20-year career, I have been fortunate to work for — and with — both for-profit and association publications. Throughout this time, I have often heard that it
Read more →The tactic of using members to promote your association is nothing new. But have you ever considered using members to promote the value of your association’s publications? Here are five
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