For many organizations, digital marketing is a new undertaking. Associations are looking for how to best staff their organizations, craft campaigns and measure programs in the digital age. This webinar
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In Part Two of our Columbia Idea Swap series on dissecting PR & Marketing to maximize both in our associations, Denise Gavilan, owner and marketing strategist, Gavilan & Associates, will
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This session is designed to help association professionals and industry partners leverage their inner entrepreneurial spirit to categorize, audit and optimize the programs that comprise their learning portfolios, resulting in
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Associations are content machines, which means opportunities abound for associations to use articles, videos, images, social media, and more to generate buzz in their face-to-face events. Here are several useful
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